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Mercados y negocios
On-line version ISSN 2594-0163Print version ISSN 1665-7039

 

Table of contents
Merc. negocios vol.24 n.50 Zapopan Sep./Dec. 2023

 Letters from the Director
  
 ·  Letters from the Director
Sánchez Gutiérrez, José

        · text in English     · English ( pdf )
  
 Articles
  
 ·  Customers' perception of the determining factors of Visual Merchandising in Caracol points of sale in Holguin
González-Morera, Dayana; Díaz-Pompa, Félix; Gozález-Infante, Miguel Ángel; Fernández-Lara, Ania Yelina

        · abstract in English | Spanish     · text in English     · English ( pdf )
  
 ·  Quality and Organizational Innovation: Competitiveness Tools in the Table Grape System
Maycotte de la Peña, Mayra Lucía; Montaño Silva, Karen; Robles Parra, Jesús Martín; Paz-Luna, Jesús Lauro

        · abstract in English | Spanish     · text in English     · English ( pdf )
  
 ·  Tacit and Explicit Knowledge: Drivers of the Competitiveness of Universities
Ortiz-Barrera, Manuel Alfredo

        · abstract in English | Spanish     · text in English     · English ( pdf )
  
 ·  Trademark Influence and Brand Experience on Consumer's Loyalty to Fast Fashion Brands
Valenzuela Quintero, Ana Rocío; Bellon Álvarez, Luis Alberto

        · abstract in English | Spanish     · text in English     · English ( pdf )
  
 Financial and economic indicators
  
 ·  Financial and economic indicators. The Monte Carlo method of random simulation samples
Gaytán Cortés, Juan

        · text in English     · English ( pdf )
  

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