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The Anáhuac j. vol.18 n.2 Ciudad de México Jul./Dec. 2018  Articles | | | | | | · Digital transformation of network marketing, multilevel and direct sales businesses. The impact of new tools and digital platforms
Cacho-Elizondo, Silvia; Lázaro Álvarez, José-Domingo
| | | | | | · The fallacy of the Joseph Schumpeter hypothesis
Landa Lizarralde, Luis Felipe
| | | | | | · Price promotions and their relation to consumer purchasing decisions
Colín Flores, Carlos Gabriel
| | | | | | · Characteristics of workers who rotate in the maquiladoras of Ensenada, Baja California
Melendres Carlos, Víctor Daniel; Aranibar Gutiérrez, Mónica Fernanda; García Rivera, Blanca Rosa; Ramírez Barón, María Concepción
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