Abstract

GARIZURIETA BERNABE, Jéssica; MUNOZ MARTINEZ, Arely Yazmín; OTERO ESCOBAR, Alma Delia  and  GONZALEZ BENITEZ, Rubén Álvaro. Business simulators as a teaching-learning tool in higher education. Apert. (Guadalaj., Jal.) [online]. 2018, vol.10, n.2, pp.36-49. ISSN 2007-1094.  https://doi.org/10.32870/ap.v10n2.1381.

Business simulators are a teaching-learning tool that seeks to facilitate active learning based on problem solving, encouraging students to analyse, make decisions and evaluate. In this paper we present a study whose objective was to analyse the results of the application of business simulators to a section of the Faculty of Accounting and Administration, Xalapa region, of the Universidad Veracruzana. Through cross-sectional descriptive research it was determined if a significant learning was really achieved, apart from its application, through the self-evaluation of the techniques addressed and the evaluation of results by the teacher. The results obtained portray business simulators as a unique tool to create an effective teaching-learning environment, which offers a comprehensive vision of theoretical knowledge through the dynamic market relations present in business management practiced knowledge and techniques provided in various subjects, which gives it a greater pedagogical value. With the findings of this analysis, valuable raw material is available for the design and implementation of the University's own business simulator project, which is in the process of being developed.

Keywords : Activity learning; multimedia instruction; ICT; vocational training.

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