Abstract

MARCELINO-ARANDA, Mariana; SANCHEZ-GARCIA, Miriam C.  and  CAMACHO, Alejandro D.. Theoretical-practical bases of a sustainable development model for rural communities with agricultural and livestock activities. agric. soc. desarro [online]. 2017, vol.14, n.1, pp.47-59. ISSN 1870-5472.

Since the end of the 1950s movements of the civil society and academia appeared which have questioned the model of industrialization and development. In the area of business, an increasingly greater incorporation of elements of Sustainable Development can be observed. In this study, the case study method was followed; stemming from a process of incorporation with the families of rural producers, detecting their needs and understanding the way in which their activities impact economic, social and environmental aspects was sought. With this basis, and taking into consideration the local context, the theoretical and practical bases are identified to propose a model of sustainable management that is adequate for the rural family units. The model incorporates good practices, as well as viable tools and strategies. The implementation of sustainable development can imply significant changes in the mental structures established, mainly at the level of small-scale producers and the final consumer.

Keywords : rural communities; rural businesses; sustainable management model.