Abstract

VILLAFANA-DIAZ, Luis; TECPOYOTL-TORRES, Margarita; PEREZ-SANTOS, Martín  and  BARRON-VILLAVERDE, Diana. Technological and commercial evaluation of university patents based on the identification of commercial opportunities in technology transfer. CienciaUAT [online]. 2022, vol.17, n.1, pp.107-122.  Epub Oct 10, 2022. ISSN 2007-7858.  https://doi.org/10.29059/cienciauat.v17i1.1597.

Given the transition to entrepreneurial universities, there is a tendency to increase patenting, although without a deep study of the commercial potential. Therefore, the percentage of those developments that succeed is very low. The objective of this research was to develop a strategy for the technological and commercial evaluation of university patents, based on the identification of commercial opportunities in technology transfer (TT). Patent applications from the Benemerita Universidad Autonoma de Puebla (BUAP) and the Universidad Autonoma del Estado de Morelos (UAEM) were used for the study. The methodology consisted of the analysis of 269 patent applications in a period of 10 years 2009-2018, in accordance with the statistical International Patent Classification (IPC), through 4 steps: (a) construction of the patent database, with the use of the patent tool of the Mexican Institute of Intellectual Property, (b) identification of inventive capabilities, through the World Intellectual Property Organization, (c) distribution by industries of intensity and technological market opportunity, with the tool of the Organization for Economic Cooperation and Development, and (d) analysis of market behavior, through the study of the 36 applications of the pharmaceutical patent area, from both universities. The results showed that 68.4 % of BUAP and 75.6 % of UAEM reflected a predominantly competitive positioning in high technology and medium-high technology industries. The advantage of the proposed tool is that it allows the recognition of the technological market opportunity based on the construction of scenarios related to the IPC behavior.

Keywords : evaluation; viability; patents; commercialization; technology transfer.