Resumen

ALVARADO LAGUNAS, Elías; DAVILA AGUIRRE, Mario César  y  VAZQUEZ ZACARIAS, Manuel Alexis. Factors that influence the continuity and survival of a micro-business in Mexico. Contad. Adm [online]. 2018, vol.63, n.3. ISSN 0186-1042.  https://doi.org/10.22201/fca.24488410e.2018.1281.

This investigation characterized small business owners in Mexico by enterprise units. Estimations of the expectations and probability of continuing with a micro-business in the future were made. The data were obtained from the 2012 National Poll of Micro-businesses (ENAMIN) conducted by the Instituto Nacional de Estadística y Geografía (INEGI). The results reveal that the reasons Mexican micro-business owners continue operating their micro-business include family traditions, entrepreneurship benefits, and low paying jobs.

Palabras llave : Micro-business owners; Micro-business; Logit model; M10; M13; M21.