Resumen

SALGADO SANCHEZ, Raquel. Sustainable agriculture and possibilities in relation to urban consumers. Estud. soc [online]. 2015, vol.23, n.45, pp.113-140. ISSN 0188-4557.

The market provides incentives to farmers, in association with urban consumption it influences technology types to be applied in agricultural systems. If consumers made supply decisions interacting with farmers and their production decisions it would be possible to bring on sustainable agriculture systems. This article presents and analyzes comments from focus groups sessions involving inhabitants of Mexico City about their opinions regarding agriculture, farmers, and supply practices. Ignorance and disconnection tendencies were identified between middle class urban consumers and agriculture. If consumers understood that their interaction with farmers can contribute to the sustainability of agriculture, biological and social diversity could be integrated in it.

Palabras llave : market; food systems; interaction; diversity; decisions.