Resumen

MARCOS RECIO, Juan Carlos  y  ALCOLADO SANTOS, Julio. Integrative model for training communications professional in virtual environments: creating entrepreneurs. Investig. bibl [online]. 2014, vol.28, n.64, pp.75-100. ISSN 2448-8321.

New Technologies, especially the Internet, have revolutionized the mass media world. Readers demand new formats for information and industries needs professionals who have skills adapted to the new realities. This study aims to present an integrative model for higher education for teaching in virtual learning environments, and attempts to serve as a benchmark for other teachers in the field of communication. The integrative model proposes real training developed in professional environments. This model demonstrates a new way of teaching and learning, where students and teachers share initiatives, resources, training designs and experiences in the same place.

Palabras llave : Communication; Journalism; Virtual Education; Methodology; Entrepreneurship.