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Inter disciplina
versión On-line ISSN 2448-5705versión impresa ISSN 2395-969X
Resumen
HERNANDEZ CERVANTES, Josafat Iván. Beyond cognitive individualism: choice architectures, alimentary habits and obesity in Mexico City. Inter disciplina [online]. 2022, vol.10, n.27, pp.183-201. Epub 03-Oct-2022. ISSN 2448-5705. https://doi.org/10.22201/ceiich.24485705e.2022.27.82150.
Nudges might be useful to promote changes in agents’ eating habits associated with the epidemic of obesity. But they also could have some limitations. In this article, those limitations are attributed to an assumption of individualist cognition that leads to design interventions in the decision-making of isolated agents that face isolated situations. Urban obesity in Mexico City is presented as a case to show some limitations of nudging in the promotion of new eating habits. The argument is based on some qualitative studies made by some sociologists and anthropologists that address food practices in Mexico City. The case shows the necessity to adopt a rather social and situated view on cognition in the design of food policies to face obesity. Such policies should be oriented to form new eating habits by destructuring obesogenic environments. Not just focus interventions on individual decision making.
Palabras llave : Nudges; obesity; eating habits; obesogenic environments; obesity in Mexico City.