Resumo

CERDA DUENAS, Carlos. Panda Diplomacy and the case of Mexico. Méx.cuenca pac [online]. 2019, vol.8, n.23, pp.49-66. ISSN 2007-5308.  https://doi.org/10.32870/mycp.v8i23.585.

This article analyzes the tool of public diplomacy called “panda diplomacy”, exclusive of China and how this piece of what is called soft power has served to this country. Using the method of data analysis, examines theoretical issues regarding public diplomacy; reviews panda diplomacy as an aspect of Chinese public diplomacy and its current use and, finally, analyzes the case of diplomacy panda with respect to Mexico. It concludes that this country would be of spearhead for recognition of other countries in the region, which necessarily did not take place. Another conclusion is that Chinese administration has resumed this tool to achieve rapprochement and to get possible concessions from countries interested in having pandas.

Palavras-chave : public diplomacy; panda diplomacy; soft power; China; Mexico.