Resumo

GARCIA GARCIA, Griselda. Administration and management in higher education institution. RIDE. Rev. Iberoam. Investig. Desarro. Educ [online]. 2016, vol.7, n.13, pp.590-606. ISSN 2007-7467.

In order to improve efficiency in the administration and management of the faculty of Psychology Campus Poza Rica Tuxpan, It was outlined as objective the implementation of the Organizational Model Mallot , and the dependent variables were all those considered in the academic area, such as, the teaching, research and extension, as substantive functions of the Universidad Veracruzana.

The author expresses its effectiveness for any institution of higher education, because the results showed the strengths , weaknesses, opportunities and threats that were established in areas of opportunity, concretely, in programs with specific actions and goals for improvement and achievement of institutional objectives.

Palavras-chave : Administration; Management; Higher education.

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