Resumo

GOMEZ ZEPEDA, Perla Ivette et al. Determination of Best Practices in Reverse Logistics Associated with Competitiveness Through the Bayes Theorem. RIDE. Rev. Iberoam. Investig. Desarro. Educ [online]. 2022, vol.13, n.25, e051.  Epub 12-Jun-2023. ISSN 2007-7467.  https://doi.org/10.23913/ride.v13i25.1335.

This research focuses on analyzing the practices of machining SMEs in Ciudad Juarez, Chihuahua, Mexico, specifically the reverse logistics processes of companies identified as competitive. A questionnaire was applied to examine and describe the reverse logistics factors that contribute to the competitiveness of a company in this industry. To determine the SMEs evaluated, the classification of the National Statistical Directory of Economic Units was considered. Of the 20 companies selected, 35% were identified as competitive and 65% as not competitive, according to the degree of knowledge and application of reverse logistics in their companies. The most significant variables that indicate that the companies are competitive with 57 % of probability are: review of returned goods, classification of returned goods, registration of returns, transportation available for the distribution of returned materials, personnel available to dispose of returns, having optimal transportation, having an area for returns and having a process for documenting returns.

Palavras-chave : competitiveness; reverse logistics; small business; Bayes theorem; Bayes' theorem.