Resumo

PITTALUGA, Mariana. Colonization of Design in Argentina in contrast to the Cuban experience. Zincografía [online]. 2020, vol.4, n.8, pp.95-108.  Epub 01-Set-2020. ISSN 2448-8437.  https://doi.org/10.32870/zcr.v0i8.70.

I propose a journey through the history of the consolidation of Design in Argentina through the concept of colonization, in relation to the introduction of the models and discourses on Design of the central countries that impacted local practice.

With the intention of equalizing the Argentine case with respect to the concept of colonization, I find the case of the development of Design in Cuba paradigmatic to pose the dichotomy between the introduction of an exogenous Design model and the construction of a local one.

Palavras-chave : Colonization; design in Argentina; design in Cuba; discourse.

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