Resumo

REYNA MARTINEZ, Luís Antonio; CAMPOS RIVERA, Marisol  e  YNCERA HERNANDEZ, Nadiosly de la Caridad de la. Key aspects of alternative narratives for health literacy. Dilemas contemp. educ. política valores [online]. 2021, vol.8, n.spe1, 00026.  Epub 26-Mar-2021. ISSN 2007-7890.  https://doi.org/10.46377/dilemas.v8i.2579.

Telling stories with structures that include languages adaptable to the message is the natural way we have to transmit information. Health literacy refers to the use of information by people to make decisions related to individual and collective health. The institutions dedicated to this, usually present narrative limitations, so knowing aspects for the analysis and proposal of alternative initiatives contributes to the strengthening of the literacy process and its stakeholders. Through the ethnographic method and narrative research, this work reflects on these key aspects based on a campaign for the use of condoms published on Facebook, in order to provide theoretical-methodological bases for health literacy.

Palavras-chave : Narration; Health Literacy; Health Strategy; Health Sciences.