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versão On-line ISSN 2448-7678versão impressa ISSN 1870-6614
Resumo
IZQUIERDO GARCIA, Belinda e SCHUSTER FONSECA, Juan. Construction of indicators for competitiveness. Case of companies run by women in the region of Xalapa, Ver., Mexico. Investig. adm. [online]. 2008, vol.37, n.102, pp.82-102. ISSN 2448-7678.
The relevance of the study, lies in the review on the state of the art of competitiveness indicators, developed by experts, too, builds on research "The Role of Gender and Business Competitiveness. Exploratory study in the Region of Xalapa, Veracruz, Mexico", performed by the authors of this article, in the framework of the activities of a business linkage project of the University of Veracruz.
Palavras-chave : Competitive; Competitive advantages; Competitive indicators; Managerial development.